MKT 2046 : Modern Retailing Strategies

CourseGuides.MKT2046 History

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October 06, 2011, at 09:18 AM by Chris -
Deleted lines 36-39:

Bennett, P.D. (Ed.). (1995). Dictionary of marketing terms. Lincolnwood, IL: NTC Business Books. Marketing terms briefly defined.
Ref. HF 5415 .D4874

October 05, 2011, at 10:28 PM by Chris -
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(:includeurl http://www.dowling.edu/library/database/newtest/wikisubject.asp?ID=7 :)

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These three databases are good places to start. They all contain a mix of peer reviewed journals, trade magazines and business related periodicals.

ABI Inform Complete

Business Source Premier

Lexis Nexis

The complete list of all our business-related databases.

October 05, 2011, at 10:22 PM by Chris -
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Hoovers

to:

S&P Industry Surveys Search their Companies section for in-depth financial information but be sure to check the corresponding Industry Survey that tells you more about what’s happening in that company’s industry and current trends.

October 05, 2011, at 10:19 PM by Chris -
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Hoovers

October 05, 2011, at 10:15 PM by Chris -
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Hoovers Search for company overviews, competitive landscape, brands and additional information. More material available on public companies than private.

October 05, 2011, at 10:12 PM by Chris -
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Lexis Nexis Use their Company Info section to search public and private company names. Includes overviews, competitors, brands, financials, and news.

October 05, 2011, at 10:01 PM by Chris -
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Business and Company Resource Center Use the company search section to get company profiles, histories, some rankings information and industry information.

October 05, 2011, at 09:58 PM by Chris -
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Company and Industry Information

October 05, 2011, at 09:36 PM by Chris -
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Many of the books you will find in our catalog are ebooks. Just follow the links to reach the full text of the book.

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Many of the books you will find in our catalog are ebooks - the ones that say [electronic resource]. Just follow the links to reach the full text of the book.

October 05, 2011, at 09:35 PM by Chris -
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Books on retail marketing strategies

to:

Retail Trade Management

October 05, 2011, at 09:28 PM by Chris -
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market** and strateg** and retail **

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Many of the books you will find in our catalog are ebooks. Just follow the links to reach the full text of the book.

Books on retail marketing strategies

More books on retail

October 05, 2011, at 09:15 PM by Chris -
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Evaluate Your Information Instruction Class

to:

Evaluate Your Information Instruction Class

Please fill out this form to help us improve our classes.

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Information Instruction Evaluation Sheet

1. Are you Faculty Adjunct Instructor Student 2. Describe one thing you learned about doing research from the Information Instruction class that you did not know before, and how it might change the way you do research in the future. 3. Check off the resources you learned about in this class session. How to: use the Library Web Page find Course Resources find Web Site pages find books find faculty reserve items borrow a book or journal article (interlibrary loan) find the best database for my topic (databases by subject) find newspaper or journal articles (databases) use the Journal Locator use search engines (e.g., Google) evaluate web sites cite your sources (e.g., MLA, APA, Chicago) “ask a librarian” for online research help 4. Which resources were the most helpful and why? 5. What did you like best about the class? Explain why. 6. What did you like least about the class? Explain why. 7. What would you like changed, left out, or included in the class. Explain why. 8. Professor/Instructor: 9. Course Name: 10. Date: 11. Time: 12. Librarian Instructor: 13. Lab/Room Used:

Dowling College

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October 05, 2011, at 09:13 PM by Chris -
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These links will take you straight into our databases to a search for articles just from these sources.

October 05, 2011, at 09:12 PM by Chris -
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Business horizons

Business and professional ethics journal

California management review

Columbia journal of world business

Consumer news and review

Consumer reports

Entrepreneurship theory and practice

FDA consumer

Forbes

Fortune

Harvard business review

INC

Journalof advertising

Journal of advertising research

Journal of business logistics

Journal of business and psychology

Journal of consumer research

Journal of consumer marketing

Journal of international consumer marketing

Journal of small business management

Management science

Public relations journal

Public relations review

Sales and marketing management

SRDS (Standard Rate and Data Service) consumer magazine advertising source.

Supervisory management

Survey of current business

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October 05, 2011, at 09:12 PM by Chris -
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Academy of management journal Full text from 1963.

Academy of management review

Administrative science quarterly

Advances in business marketing

Advances in consumer research (Annual - in Circulating Collection)

Advertising age

Barron’s

Business America

Business week

Business and society review

to:

New York Times

Business Week

Fortune Magazine

Harvard Business Review

Wall Street Journal

Forbes Magazine

Journal of Retailing

Chain Store Age

Progressive Grocer

October 05, 2011, at 08:55 PM by Chris -
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Academy of management journal

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Academy of management journal Full text from 1963.

October 05, 2011, at 08:53 PM by Chris -
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Find Subject Articles

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Find Articles on Retailing

October 05, 2011, at 08:52 PM by Chris -
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Citing Your Resources

Doing ethical research means citing sources. It is critical to credit writers for their work and their contributions to your research. To not do so is unethical and leads to plagiarism - unintentionally or not. Here are some sources to help you cite properly and to avoid the problem of plagiarism.

  • Citation of Sources
    This lists citation engines which help you create proper citations as well as providing information on different citation styles.
  • Tips on avoiding plagiarism
  • Turnitin
    Turnitin is a service that faculty and students use to detect and avoid plagiarism in their writing.
  • NoodleBib
    NoodleBib is an online resource that will help you format MLA and APA bibliographies, exporting them directly to your word processing program.
    • NoodleBib demonstration
    • NoodleBib handout
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October 05, 2011, at 03:47 PM by LPR -
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(:*toc Table of Contents:)

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(:quicktoc:)

October 05, 2011, at 01:21 PM by Chris -
Added lines 8-25:

Citing Your Resources

Doing ethical research means citing sources. It is critical to credit writers for their work and their contributions to your research. To not do so is unethical and leads to plagiarism - unintentionally or not. Here are some sources to help you cite properly and to avoid the problem of plagiarism.

  • Citation of Sources
    This lists citation engines which help you create proper citations as well as providing information on different citation styles.
  • Tips on avoiding plagiarism
  • Turnitin
    Turnitin is a service that faculty and students use to detect and avoid plagiarism in their writing.
  • NoodleBib
    NoodleBib is an online resource that will help you format MLA and APA bibliographies, exporting them directly to your word processing program.
    • NoodleBib demonstration
    • NoodleBib handout
October 05, 2011, at 01:19 PM by Chris -
October 05, 2011, at 01:17 PM by Chris -
Last updated October 06, 2011, at 09:18 AM by Chris